Pure Color Envy

Defining Eye Shadow


High-definition color in high-visibility finishes.

Product Details
Strong. Uninhibited. Impulsive. Sweep on a weightless, ultra-fine hybrid formula that brings out the best properties of a cream, powder and gel—all in one. Glides on silky, blends effortlessly.

Our innovative True Vision™ technology creates the perfect balance of color purity, clarity and textures.

Apply dry for a softer, more translucent finish or wet for more intense color and depth.

At last. High-definition eye color as individual as you are.
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