Potent color in one velvety stroke. 8-hour wear.

Pure Color Desire Matte is one of our highest pigment lipsticks ever (25% intense pure pigment).

Gives you instant full coverage with intense color impact and amazing wear.

Feels lightweight and non-drying.

Glides on smoothly and evenly, without dragging. Hugs lips in plush velvet matte color that is ultra comfortable.